Automated Monthly Email Newsletters

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The idea of doing a monthly newsletter by email to your database has a number of great advantages. The first is that it provides regular contact without the hard sell to all of your potential new clients. The second is that you can include a variety of content, so that there is something for everyone and the third is that, unlike a pre-built nurture journey where the content has been set, in newsletters the content is always recent and topical as it has only just been written.

The downside of doing monthly newsletters by email is that they have traditionally been a bit of a pain to put together, as you first need to get all of your content live on a blog, then one by one add those articles to some form of email designer, adding in the photos, text and link for each article, then updating the mailing list and eventually sending it. All of this more often than not leads to an inconsistent newsletter which does the complete opposite of winning the hearts and minds of your database.

Lifesycle solves this problem by using one of our many automations, that make your life as an agent easier. The way this works is that on the 30th of the month and without any interaction required from you or your team, Lifesycle will gather together any content that has been posted by your company in that month and marked as ‘suitable for the newsletter’ and it will automatically build a newsletter using those multiple articles AND send it out to your database for you.

This function combined with Lifesycle's content scheduler allows companies to spend just a few hours once a month in order to make sure their content is going out regularly on their website and social media platforms AND the system will then also send out the monthly newsletter - all while they continue to conduct the human side of the business. Great people and great technology working together to make a better version of estate agency.

How Will This Help Me If I Am A...

  1. Director/Owner Of The Business
  2. Valuer/Lister In The Business
  3. Negotiator In The Business
  4. Administrator In The Business

Director/Owner Of The Business

This allows your company to be absolutely consistent with your monthly newsletter WITHOUT the need for anyone internally to do anything.

Director/Owner Of The Business

Valuer/Lister In The Business

By newsletters regularly going out each month, you will stay top of the thoughts of any market appraisals that you have been out to and if any of your old market appraisals click to read any of the content you will receive an instant notification reminding you about them and that they are active again, allowing you to always be in the right place at the right time to close the instruction before the competition.

Valuer/Lister In The Business

Negotiator In The Business

Having consistency with monthly newsletters will increase the amount of contacts that you can contact for viewings by using the proactive functions to see who is actively reading your content.

Negotiator In The Business

Administrator In The Business

No longer spend hours trying to mess around putting together a monthly newsletter manually. Just turn on the automation in Lifesycle and it will do the work for you every month.

Administrator In The Business

How Will This Help My...

  1. Vendors, Buyers, Tenants & Landlords

Seeing consistency from your company in terms of your monthly newsletter, allows the public to not only see that you are a company that has themselves in order but gives them more and more useful advice and content to read in order to become familiar with your business.

Learn and grow into the New Age of Estate Agency with support and a thriving community behind you.

You don't have to go it alone. Master the new ways of working in Estate & Letting Agency and get the most out of your tools with Lifesycle's legendary customer support team, tutors, coaches and a community of hundreds of agents just like you. We have even built our very own Lifesycle Academy just for you and your team.