Web Tracking For Estate Agents
With so many buyer, tenants, vendors and landlords for you to communicate with it can sometimes be difficult to see the woods for the trees, meaning some of the best opportunities go untapped.
Because every contact in your database is being tracked on social media, your website, your blog and your landing pages, Lifesycle works as an agent’s deep intelligence system, letting them know if anything interesting is happening with a contact that may require some action.
For example, imagine you have been out on a market appraisal 6 months ago that has now been forgotten about. If that vendor or landlord suddenly becomes active by reading some of your content on social media or visiting your website, Lifesycle will give your team a little tap on the shoulder by sending them an email letting them know that contact x who had a market appraisal 6 months ago for property x has just been active, and what they were doing. This can be done for all sorts of interesting things. Making sure your team are always in the right place at the right time to close more deals.
